Marketing Plan made easy!
How to develop and manage a Marketing Plan?
This course will help you to create your marketing plan.
It includes a short introduction to Marketing and the explanation of the marketing plan development process in 5 steps:
- Context
- Analysis
- Strategy
- Planning
- Managing
At the end of this course you will be able to create your own marketing plan.
Laurent delivers courses that are really simple and pragmatic enabling direct implementation no matter student's background.
A few testimonials:
"Great materials and videos - Laurent does a great job with this course. He has downloadable templates you can do while you watch the videos that make it really easy to get started on your marketing plan. Love it!" - by Vanessa Van Edwards
"Marketing Vision - Excellent guide on marketing plans for your business with templates and step by step process. Highly recommended." - by Mark Robinson
An Excellent, 1-Stop, 5 Step Marketing Planning Tool. There are a number of things I like about this course:
1. Laurent provides a simple, straight-forward system for planning
2. You come away with the ability to write your Marketing Plan in as much depth, or as cursory as best fits your organization
3. He breaks down the 5 steps into micro-views, and
4. He ties it all together in 1 simple 5-step system
5. The course is perfectly-timed -- not too long nor too short; and
6. No fluff, &
7. You can't beat the price!
I am heading out to take applied action on this course (i.e., my 2014 annual marketing plan); and I definitely will take additional trainings by Laurent Timmermans. Great Job, Laurent! Thank you. Keep up your good work!" - by Malcolm Dayton
"Awesome - Really good course for the newbies or the one really want to have a good start-up" -Teja Mulagala
Your Instructor
Laurent Timmermans is the founder and Managing Director of ATHENASIA Consulting Limited based in Hong Kong since 2012.
With his team he is helping people to start and grow their business through a range of solutions including:
- Business plan development,
- Company setup and maintenance (in Hong Kong)
- Pre- IPO services
More on: athenasia.com
Through this company, he is managing a team of 10 professionals and he has been involved in many consulting projects mainly in the area of business planning from small startup up to to pre-IPO businesses (his biggest plan was for a Chinese company with RMB1.5 Billion turnover looking for IPO).
He is also a part time lecturer at university (in Hong Kong) teaching Management and organisational behavior subjects.
Prior opening his company, Laurent worked in management consulting in the area of performance improvement and learning and development.
He earned 2 master degrees in management sciences and work sciences from top European Universities and can communicate with you in French, English, Portuguese or Spanish.
More about me on Linked in: hk.linkedin.com/in/laurenttimmermans/